Which body does the Central Bank share the power to prohibit unfair, misleading or aggressive practices with?

• A. Consumers' Association of Ireland.
• B. Competition and Consumer Protection Commission.
• C. European Insurance and Occupational Pensions Authority.
• D. European Securities and Markets Authority.

Answer: (B)

Shared consumer protection enforcement in financial services involves the Central Bank of Ireland working with the Competition and Consumer Protection Commission. The CCPC is the national body responsible for enforcing consumer protection laws, including prohibiting unfair, misleading, or aggressive practices. While the Central Bank regulates and supervises financial institutions, it relies on the CCPC to take action against conduct that harms consumers in this area. The other options aren’t the enforcement partner for this specific remit: the European authorities oversee EU-wide standards rather than domestic enforcement in Ireland, and a consumer advocacy group isn’t a regulatory or enforcement body. So, the correct partnership is the Competition and Consumer Protection Commission.